I’m Kristy Probst
I fell in love with design when I was about seven years old and my Dad had an Apple MacIntosh with the first version of Paint. Many hours were spent crafting new designs on that machine. Drawing and painting were also high up on my list, along with all things computerised. In the early 2000’s I decided to turn my love into a career in Graphic Design by obtaining a Diploma of Graphic Design through TAFE NSW.
Since then I’ve worked in agency spaces, print departments, a big 4 bank, as well as small design studios, so my experience is vast and varied.
I’ve always been passionate about helping businesses look good. Whether it’s a new logo, brand refresh, or document design, my priority is that your final art is perfect for you. With an innate ability to understand even the vaguest of briefs, I can interpret what you want, sometimes without you even knowing that’s what you wanted.
When not in front of the computer creating beautiful things, you’ll find me at my local beach with the office intern (aka doggo), Hazel, or maybe at a cafe enjoying a herbal tea and scoffing something chocolatey.
My specialities include:
- Print & publication design – including annual reports, magazines, and large documents
- Web design & social graphics
- Promotional & marketing material
- Posters, signage & wayfinding
- Interactive PDF forms
- Logo design & branding
Why is professional design important?
Your branding communicates who you are to your customer. If you don’t have a consistent brand you can confuse your customers. A great logo and brand are also what differentiates your business from your competition. I am professionally trained in graphic design and have over 17 years experience as a brand guardian for hundreds of companies. My experience will ensure your company is represented to your customers in the most consistent and best light possible.
What if I need something not on your price list?
I love custom projects. If there’s something you need that I haven’t covered on the pricelist, please get in touch. If it’s something beyond my capabilities I can refer you to a trusted fellow designer.
What is the design process?
After your initial contact via email we will organise a free 15-30 minute phone/Zoom call. We will discuss your brand goals, company background and your design likes and dislikes. We will provide a detailed quote (if you require anything different to one of our packages). If you are happy with the quote, we will send you a deposit invoice and proposed project timeline. After you have paid your deposit we will then provide initial concepts and you can provide feedback via email. We will continue to tweak and refine your design until it is approved. Once everything is approved, finalised and paid for, we will email your final files in various formats for web and print, or we will send directly to the printer.
How do I pay for my design work?
I require a 50% deposit upfront prior to starting work on your project. This ensures I can allocate studio time to concentrate on your work. The remainder of the balance will be due before final art is provided to you/sent to print. Payment can be made by bank deposit.
How long will the design process take?
Each job is different and I will provide an approximate timeline before each job is started. Generally I will provide first drafts within 5-7 business days and revisions within 2-3 business days. If you are on a tight deadline, please let me know during the briefing process and we can tweak timelines to endeavour to meet your deadlines. Some urgent jobs may incur a rush fee.
How do I get started?
Get in touch and we can book in a free 30 minute Zoom or phone consultation to discuss your project requirements.
“The alternative to good design is always bad design. There is no such thing as no design.”
– Adam Judge
“Good design is like a refrigerator—when it works, no one notices, but when it doesn’t, it sure stinks.”
– Irene Au